A Global Approach For A Global Impact

Empowering Coaches, Leaders, and Changemakers to Create Lasting Conscious Change.

Chosen by High-Achieving Professionals from the World’s Leading Organizations

You’ve built success.
Now it’s time to align your next chapter with who you truly are.
At ALCN, we help high-achieving professionals and global leaders transition into purpose-driven coaching careers—without starting over.

The world is changing rapidly

At ALCN we are at the forefront of this evolution.

We empower coaches to become grounded, conscious leaders—combining deep inner work with the catalytic potential of AI to thrive in a rapidly shifting world.

Your journey to becoming a Certified NLP Somatic Coach™ is fully supported by a personal Coach Trainer, experienced mentors, and our founder Helen Attridge. This isn’t just a course—it’s an immersive, life-expanding experience.

You’ll move through four powerful phases designed to build the mindset, skillset, and embody the identity of a confident, purpose-driven coach.

PHASE 5:

EXPANSION WITH AI

Becoming a Thought Leader & Conscious Entrepreneur

In this final phase, you’ll be equipped with cutting-edge, AI-powered tools to confidently grow your brand, clarify your niche, and share your voice with impact.

Whether you’re building from the ground up or ready to scale, this is where purpose meets powerful strategy.

You’ll learn how to:

  • Identify and attract, your ideal clients with clarity and ease
  • Use AI to generate authentic content, marketing assets, and thought leadership
  • Design a coaching business aligned with your values, vision, and lifestyle

This is the moment your inner work becomes your outer legacy—
A thriving, mission-driven business that reflects who you truly are.

Ready to join?

Click the button below to register for this transformative experience and be part of an inspiring community dedicated to personal and professional growth.

Purpose in Practice

Coaching That Creates Global Change

A global initiative providing transformational coaching and training access to emerging leaders driving change in their communities.

ALCN is a profit-for-purpose company dedicated to equipping conscious leaders to create a more aligned, just, and compassionate world—through business, leadership, and transformational coaching.

As part of their journey, our coaches-in-training and Global Coach Training Partners provide transformational coaching and mentorship to emerging leaders—offering access to training, tools, and guidance that would otherwise be unavailable.

This is not charity—it’s community-powered change.
It’s leadership in action.

And it’s how our coaches learn to embody their mission through impact.

The Conscious Change Model®

More than a method—it’s a map for transformation.

Our signature Conscious Change Model® blends the ICF framework with NLP, somatic practices, and our proprietary Inner Alignment Map™ to guide clients through deep, embodied change across all levels of being.

You’ll learn to coach the whole person—mind, body, and purpose—and unlock clarity, confidence, and lasting impact.

The 4 Pillars of Conscious Change

Neuro-Linguistic Programming

Learn to facilitate rapid, lasting transformation using powerful NLP techniques—reframing limiting beliefs, shifting patterns, and unlocking new possibilities in every session.

Somatic
Practices

Access the intelligence of the body. Through embodied awareness and nervous system regulation, help clients uncover insights and shift at a deeper, more sustainable level.

Inner
Alignment Map™

Our proprietary framework guides clients to align their identity, values, beliefs, and environment with their next-level purpose—creating transformation from the inside out..

ICF Coaching
Framework

Master the gold standard of coaching. You’ll integrate the ICF Core Competencies into your practice with authenticity and depth, creating powerful, trust-based client partnerships.

Our Community

The ALCN community is a global circle of high-level coaches, leaders, and changemakers committed to transformation at scale.

Our alumni include Fortune 500 executives, social entrepreneurs, nonprofit founders, international policymakers, professional athletes, and pioneering wellness practitioners—each one shaping the future of conscious leadership in their own way.

This isn’t just a network—it’s a launchpad for legacy, collaboration, and lifelong growth.

Here’s what our community looks like in numbers:

7,500+

Students Graduated

30,000

People Coached and Trained Globally

20,000

Hours of Coaching

75

Nationalities

15

Growing networks of multi-lingual Coach Trainers worldwide

I Know a Thing or Two About Change.

I’m Helen, a Master Certified Coach, International Trainer, Founder of the Academy of Leadership Coaching & NLP, creator of the Conscious Change Model ® 

But before all that, I was a girl from Belfast, Northern Ireland, who left in her late teens with a backpack — and a hunger for meaning and a fierce belief that there had to be more. More connection. More purpose. More possibility.

Before I ever coached anyone else, I was unknowingly coaching myself — as a full-time student of life.
I worked in hospitality across Europe, managed youth hostels in Israel, taught English in Greece, sailed across the Pacific, and lived in jungles and megacities alike. Those experiences laid the foundation for everything that followed. I went on to study social work in Australia, work with youth at risk, and explore every personal development program I could find — holding roles that stretched my understanding of human transformation. All before stepping into my life’s work: helping people reinvent themselves and lead with courage, clarity, and impact.

For nearly three decades, I’ve been a pioneer in the coaching field — launching ICF-accredited programs across 4 continents, and training global leaders and changemakers long before “coaching” was a household word. I’ve coached everyone from Fortune 500 executives to visionary women redefining their lives, from healthcare professionals to expat entrepreneurs — all navigating the same core question: How do I create a life and career that truly align with who I am?

Along the way, I’ve held senior roles with some of the most respected organizations in the personal development space — serving as Graduate Director at the Hoffman Institute, and becoming one of the first 35 ICF-certified coaches personally trained by Tony Robbins. I’ve taught NLP and leadership at the Stanford Graduate School of Business and on the Beijing University platform, and have coached and trained leaders within global organizations including Apple, PayPal, Deloitte, and GlaxoSmithKline.

That unconventional path shaped everything. It made me a dot-connector across cultures, a fearless facilitator of transformation, and a true global citizen — someone who leads with empathy, curiosity, and bold vision.

Today, I live between Bali and California, guiding a new generation of coaches, leaders, and purpose-driven entrepreneurs across continents and industries.

At the intersection of coaching, education, and innovation, I mentor professionals to align their lives and businesses with what truly matters. From Stanford to Beijing, from Bali to the C-suite and beyond, I’ve trained thousands to navigate change with confidence and authenticity.

Through ALCN, we equip our global network with next-gen tools — from somatic wisdom to AI-powered business strategy — so they can build soul-aligned, scalable businesses and lead conscious change on a global stage.

Because transformation isn’t a trend — it’s a way of life. And when you say yes to the unknown, the world opens.

HELEN ATTRIDGE, MCC

FOUNDER

Testimonials

Discover the transformative power of our programs through the words of our graduates.Their stories reflect the diverse experiences of students from various backgrounds and nearly every corner of the globe. Read firsthand about the impact they’re now making in the world, and envision the possibilities for your own journey.

“The training was simply amazing.”

The quality of the training is superb; the learning context creates accelerated learning; and the demonstrations exemplify great skills in coaching and NLP. I recommend wholeheartedly. I write this as an NLP trainer and author with over three decades of experience.

“This isn’t a tick-box training and another fancy title. This is changing the way we show up in the world.”

I came here to enable change. I started looking at my life – the ways I connect to myself, how I moved through the world. I never imagined the ripple of positive change that’d create in my relationships, especially the one I have with my daughter.

“I get to make a living doing work I love.”

This program lit the fire in my belly. It offers a tremendous opportunity to those aspiring to learn the skills and qualities not only to be a successful coach or business owner, but to transform their own lives and make their mark in the world.

KELLY GHERLING

LEADERSHIP COACH | AUTHOR OF NLP THE NEW TECHNOLOGY OF ACHIEVEMENT

SEATTLE, USA

AKIKO MEGA

COACH & CONSULTANT

TOKYO, JAPAN

MATTHEW BRANNAGAN

FACULTY DIRECTOR, TEACHER & COACH | HOFFMAN INSTITUTE

CALIFORNIA, USA

“The training was simply amazing.”

The quality of the training is superb; the learning context creates accelerated learning; and the demonstrations exemplify great skills in coaching and NLP. I recommend wholeheartedly. I write this as an NLP trainer and author with over three decades of experience.

KELLY GHERLING

LEADERSHIP COACH | AUTHOR OF NLP THE NEW TECHNOLOGY OF ACHIEVEMENT

SEATTLE, USA

“This isn’t a tick-box training and another fancy title. This is changing the way we show up in the world.”

I came here to enable change. I started looking at my life – the ways I connect to myself, how I moved through the world. I never imagined the ripple of positive change that’d create in my relationships, especially the one I have with my daughter.

AKIKO MEGA

COACH & CONSULTANT

TOKYO, JAPAN

Register Your Interest

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Let’s embark on your journey together!

Originally from Northern Ireland, I left Belfast at 17 and spent eight years working my way through Europe, Israel, Egypt, the East Coast of the US and Central America.

In 1990, I moved to Australia and began to put myself through college to become a social worker. While working in the social welfare field, I started taking a variety of personal development courses and became very passionate about the power that humans have to change the trajectory of their life.

Five years later, I moved to the US after receiving my green card in the lottery in my early thirties (a whole different story),  to the West Coast, San Francisco. After a year of working in treatment centers with adolescents, I was invited to sail across the Pacific on a 30ft boat and took off on the adventure of a lifetime. On returning to California eighteen months later, I decided to go through the Hoffman Process, a personal development program that had a worldwide reputation. A month after I completed their program, I started working at the Hoffman Institute as their Graduate Director and in-house coach, a position that I absolutely loved. While running a training program for their graduates someone asked me in a break if I was a life coach. I jokingly said “No, but I bet I would be a good one.” She affirmed back that I would indeed be a great life coach.

My “Aha!” Moment

Something about the name ‘life coach’ made me really curious and when I got home, I looked up the name of the school she had recommended and signed up for the first weekend of training.

I instantly resonated with the ICF coaching concept that the client is creative, resourceful and whole, that they have their own answers and the coach has the questions and the framework to help them access those answers. I experienced firsthand how a powerful question can change the trajectory of someone’s life and open doors they had never thought to open. I began to truly understand how incredibly transformational it can be to have someone fully listen to you, without having an agenda of their own. I was SOLD!

Six months later I completed my coach training and a year later I completed my certification process and went on to become a pioneer in the field. The idea that I could build a business to support the lifestyle I wanted while also traveling the world and having a positive impact strongly resonated with me.

Once I found coaching, doors just started opening up for me! When I finished my coach training program, I set the intention that within the year I would be earning ten times my hourly rate doing work that I loved… Well, that’s exactly what I did and it just kept on growing from there. It hasn’t always been an easy ride, but it has been an enlightening and rewarding one, that’s for certain.

How we’ve evolved over the years..

Discovering NLP

After a number of years of exploration in different niches in the coaching industry while building a successful coaching business of my own, I discovered the transformative power of NLP after being invited to be one of the first Master Coaches to be trained by Tony Robbins and join his team. This is where I entered the executive coaching market and began coaching C-level executives internationally.
After three years with the Tony Robbins company, I decided to study the roots of NLP and enrolled in an NLP Practitioner Training with the NLP Institute of California. This took me on a 18-month NLP Certification journey in learning all there is to learn about NLP and the inner workings of the brain.

For me, NLP was the missing piece from my original coach training. NLP skills supported clients to change sabotaging behavior patterns and release limiting beliefs that were preventing them from creating the life they wanted. NLP gave me the skills I needed to help clients create profound and lasting change. In my first 6 month training program, the owners of NLP Institute Tim and Kris Halbom asked me if I would join their coaching faculty and teach for them in China in 2006.

I went on to teach and train coaches in Mexico, China, Europe and in the US for the NLP Institute. Having had a lot of experience in the global marketplace, I realized how much I loved working internationally in new and developing markets. I also had the great privilege of developing mentor programs to help the first coaches in Asia and Central America get ICF credentialed, many of who now run their own coach training programs. It was through this experience that the foundation of ALCN and the Conscious Change Coaching Method® were formed.

The Academy Is Born

In 2009, Tim and Kris Halbom offered me the opportunity to build upon what they had created and develop a high-level ICF coaching program. I have been extremely fortunate to learn from some of the best in the field. The Academy of Leadership Coaching & NLP (ALCN) launched in 2009 and since then we have had the privilege of training coaches and leaders from around the world in all aspects of coaching, from life coaching to business coaching to executive and leadership coaching.

When I first started teaching in China, personal development was a burgeoning area, and while NLP Skills were powerful in creating a common language where people could feel seen, heard and understood, they often did not translate into other languages and other cultures. It was clear that the NLP material we had been teaching did not carry across cultures in a way that students could easily integrate into their personal and professional lives. This led to adapting the coaching approach, material and techniques to create a method that translated across cultures and could be taken anywhere in the world. The first step was creating a model that they could understand intellectually and translate into their culture.

The Inner Alignment Map™ was designed initially as a tool and a model that we used to support Chinese students to understand and begin to close the gap between where they were and where they wanted to be. It has since been adapted to support coaches and trainers in working with people from different backgrounds, cultures and professions to become who they need to BE to create the life they want in line with their mission and vision. It is a framework for understanding and working with the different levels that make up each individual’s unique map of the world; a framework for working with the whole human being.

The second step was to teach it in a way they could kinesthetically understand to embody the skills, so I began to incorporate simple breathing exercises, meditation and movement to support the NLP work. The combination of NLP and somatic techniques supported students in both learning the skills to develop new pathways in the brain while simultaneously understanding and experiencing the connection and wisdom of the body. Our translators who worked for several other large international coach training companies coined the ALCN training method as the ‘fine wine’ of coach training in the Chinese coaching market.

Our material has been adapted over the years with the support of our global faculty and the wide range of international students from diverse backgrounds that we would attract in our global classrooms who’ve given us incredible feedback on how to truly make the material even more powerful and relevant for different cultures.

Somatic Coaching – the missing piece…

As the pace and demand of modern life began to impact people’s mental health, wellbeing and sense of fulfillment in the western world, the tools we developed for the Chinese market became even more relevant in our global classrooms and for executives around the world. Despite all the ways in which technology seemed to be connecting us, it was clear that around the globe we were becoming increasingly disconnected – from our own intuition, from each other and from the world around us and that the missing link was the mind-body connection.

People come to coaching with an idea of success, or an idea of how their life ‘should be’, and often a complete lack of awareness of how their physical body was responding to the outcomes they were creating in their life – and this was getting in the way of them truly achieving happiness and fulfillment.

As we began to incorporate more somatic practices, breathwork techniques, mindfulness and whole body listening, the transformations that happened in our training rooms became even more powerful. Together with Teaching Assistants from around the globe and ALCN faculty members we began to design a number of coaching techniques, tools and exercises that cultivated connection to self through deep listening, accessing intuition, and somatic experiencing.

I believe the connection between our brain understanding new information and the skills to embody new ways of BEING is the missing piece in the coaching field today. There is a vast wisdom in the body and a sense of peace that comes from slowing down and listening inward. When we operate from this space, we can access answers that our logical mind often cannot. From here, we can truly create conscious change, and live a life where mind, body and spirit are in alignment. When coaches have these skills, they can support their clients at a much deeper level.

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